J. Meric - Getty Images
8 months ago: ST. PETERSBURG - OCTOBER 04: Pitcher Matt Moore #55 of the Tampa Bay Rays watches his team against the Texas Rangers during Game Four of the American League Division Series at Tropicana Field on October 4, 2011 in St. Petersburg, Florida. (Photo by J. Meric/Getty Images)
It's no secret that the Tampa Bay Rays organization operates on a shoe-string budget in comparison to a lot of other major league clubs. But the franchise has managed to close the gap with their rivals and field a competitive team - making the post-season three out of the past four seasons - by being creative and investing their limited resources in such a way as to maximize every available means to produce quality and productive major league players.
One such way is the Rays' emphasis on player development.
Perhaps no other organization in baseball is as reliant on their farm system to cultivate players to populate their big league roster as the Rays are - and because of that - player development is among the top priorities for the franchise.
The Rays have many programs in place to help increase the odds on developing young talent and the recently held Winter Development Program is one of them.
28 of the best minor league players in the system were in St. Petersburg earlier this month for the four day camp and Rays director of Minor League Development Mitch Lukevics believes that conducting programs like these are an essential part of the player development process.
"When they're at home you can't see them. It's very difficult. In the off-season they are all over the world. So we have a nice program here where we can see them. There are so many advantages to bringing the player in and and putting them under our coaching staff's eyes. We'll reap the benefits down the road from that."

The list of the camp's attendees read like a Top 20 prospect list from a site like Baseball America, with top young players in the system like Taylor Guerreiri, Mikie Mahtook, Enny Romero, Drew Vettleson, Alex Colome, Ryan Brett, Jake Hager, and Tyler Goeddel among the program's invitees.
But Lukevics says that the Rays asked players to participate for a variety of reasons and that everyone invited to the camp is an important commodity in the future of the franchise.
"As you can see the type of player that we bring could be a first-year 40 man player, it could be - as you see - a number of first-year Spring Training players, it could be some conditioning guys...some rehab guys. We all need to pay attention to all of them, because they're all very valuable to us."
Lukevics admits that the draft and player development is not an exact science but contends that the Rays are committed to doing everything they can to help increase the odds of producing future major league talent.
"It's really hard to predict. And that's why you see in baseball - we don't have all the answers. We try and do certain things over the course of time to enhance the odds of these young men getting to the big leagues . Programs like these help. Instructional Leagues help. We sent players to Australia this year for the first time in 10 years to try and help those odds get greater. I wish I had that magic formula to get the exact odds. But it's a challenging profession and all these programs can help our odds."
Lukevics used Matt Moore as an example of a player who has reaped the benefits from the Rays' player development philosophies and programs like the one conducted at Tropicana Field a few weeks ago.
"For those that don't know - Matt spent two years in Princeton for us. It wasn't like a rapid journey. Signed out of high school, two years at Princeton - and as you saw - the physical attributes - he matured. And the mental attributes - he matured. Having him come here to a program like this has certainly helped. And we feel comfortable that's it going to help the young men who are here this year as well."
The camp offers far more than just the ability for the Rays' coaching staff to work with young prospects - it offers the players an opportunity to become better acclimated with the big league experience.
"I’ll use Matt Moore as an example - who was here last year", Lukevics continued. "He’s never been to big league camp yet, but he’s pitched in the big leagues for us. He was here in this program. He had media training. He’s been in our big league locker room. He’s met Westy, he’s met Zimmy…that takes a lot of expectations down a level in feeling comfortable when they get here. It’s all part of the program. "
2011 supplemental pick Tyler Goeddel echoed what Lukevics conveyed and agreed that the experience was helpful.
"It’s been really good. They have definitely tried to show us what it’s like to be in the majors - which helps motivate us in a way," Goeddel said. "I think I’ve learned a lot just being here in the major league clubhouse and facility and just meeting all the guys and just having them show us around. It’s been great."
But making players feel comfortable extends much further than just letting players hang out in the clubhouse at the Trop and meeting the big league coaching staff and other personnel. There are other issues that need to be addressed by the club in assuring that their young talent is adjusting well to the life of a professional baseball player.
Those challenges are often vastly different from those faced by franchises in other American professional sports. Lukevics spoke about this at length after a Winter Development Program workout.
"With professional football, guys are coming out of college at a certain age and a certain level of competition. We get these young men from all over the world. We’re not all born equal. They come from different social-economic backgrounds. We have language training. We have cultural assimilation programs to put them on par with the domestic players. I think that just from that alone -it’s different from any other sport for the most part."
With such a high percentage of major league players coming from Latin American countries - approximately 20 percent - cultural assimilation is a big part of player development and the Rays do all they can to help their Latin players get a leg up in that regard.
"It’s really challenging, but that’s what we have to do to get - say an Alex Colome - to where we need to so that he can converse with his teammates," Lukevics continued. "He’s acclimated to the country. He’s acclimated to our food. He can converse with you guys. It’s all part of player development. More than just bats, balls, run, field - we have a total player development service-type program to reach all and to reach all these different players about playing the game of baseball."
"Overall in all of our programs - whether it’s in Venezuela, in the Dominican, here in Spring Training, in the Instructional League, even in Princeton and Hudson Valley - we have English lessons and cultural assimilation programs to help these guys get acclimated to our culture and fit in. Obviously they come from different countries, different cultures and we want them to act a certain way of professionalism and it’s an education-type process."
Lukevics comments are in line with what Princeton Rays general manager Jim Holland told me last November; namely that the Rays are very pro-active in helping Latin American players learn English and assimilate to American culture.
"The Tampa Bay Rays are very aggressive in programs to help foreign players adapt to living in this country," Holland said. "We have a local teacher here that the Rays contract to teach these players English and it is my understanding that they make great progress throughout the course of the season in learning the language. I would assume that this continues in all levels of our organization."
But it isn't just foreign-born players that need help acclimating to life as a professional baseball player. Domestic players need assistance too. And as Holland revealed - it is often the Rays' fan base who helps in that process.
" It is not so much me as the GM, but our fans themselves that assist in this process through our "Adopt-A-Player" program, which our franchise has had in existence since 1993. Since then, we have annually been successful in pairing players with local families to give them a local person to bond with. Most of our local adoptive parents will call the players' parents right out of the gate to introduce themselves and I feel it gives the players' parents a little sigh of relief to know there is someone on this end interested in the well being of their son."
But perhaps the biggest benefit of the Rays' all-encompassing approach to scouting and player development is the fact that it isn't tough to attract top talent evaluators to join the Rays' fold, as I recently learned from new Rays' scout Rico Brogna who told me:
"I think it is one of the things that really attracted me to the job and being a part of the Rays. I thought a lot of my personal beliefs on scouting and player evaluation was very much in line with what the Rays look for and a lot of their philosophies. Their's and mine are very similar. I was lucky to have a few opportunities with different teams - and I say that humbly - but that was one of things that stood out about possibly being part of the Rays' organization is that a lot of their core beliefs and philosophies in their developmental system and scouting are very similar to what I believe in."
If the Rays are to continue their success in developing major league-ready players then they will need the assistance of talented baseball minds and according to Brogna it shouldn't be too hard to sell people on working for the organization with the Rays' current way of doing things.
"The uniqueness of the Rays and the way they have been operating - and highly successfully too - is something that drew me in," Brogna said.
That pretty much sums it up.
The Rays HAVE been highly successful in recent years and their attention to player development has been a huge part of that.
5 recs | 56 comments
This is really a nice story/interview
Thanks! I had no idea how vast the organization is. It would be really nice to see some sort of organizational chart to see the hierarchy of how these developmental systems operate and their connectedness. Is something like that available?
playjoyce - January 29, 2012 via mobile
Wouldn't be surprised if there was some unknown development program $tu has going in the Caymen islands.
staplemaniac - January 29, 2012
Is mental preparation the new ineffeciency?
We know that baseball is a game where having the right mentality and being mentally prepared is as important, if not more so, than being physically prepared. Emphasizing this part of the development process is, I think, one of the main reasons Rays prospects are 100% ready to go when they get to the bigs (and why they hold off on players until they ARE 100% ready.)
staplemaniac - January 29, 2012
Right. It is so easy for all of us to get caught up in the numbers.
But there is a human element that is just as important to player development and it has been good to discover that this is such an important facet of the Rays’ philosophy in developing young talent. I don’t think there is any question that it matters.
John Gregg - January 29, 2012
Altruistically it's nice to see this as well
99% of all players never get to have a major league career, so discipline, public speaking, and English language skills are great skills these young guys can take with them once their career is over.
staplemaniac - January 29, 2012
Nice piece
Maybe this is one reason Rays players often seem to be able to come up and perform immediately from the minors, even for brief visits, when needed. Joe Maddon and the players also seem to do a nice job of communicating respect for everyone. Big contrast to the teams dominated by stars with big egos.
Professor Twain - January 29, 2012
This is a nice story, but
I’m not sure that the rays do all that much better in preparing minor league players for the majors than any other team, and i would imagine their success/fail rate has to be pretty much the same as most other major league teams.
And the rays have missed on plenty of prospects. Jake McGee wasn’t ready last time he came up, Dan Johnson didn’t develop into someone who could handle the majors, and Reid Brignac has had serious struggles adjusting to the show.
I think any little leg up the rays give their players is to be commended, but not blown out of proportion.
behn - January 29, 2012
Somewhat supporting evidence
In the Hak Ju Lee interview posted here a few months back:
Ben Tumbling - January 29, 2012
That's a valid point.
But the purpose of the article was not to maintain that the Rays are better at player development than other teams…only that it is a priority to them. The story itself is told by those who are part of the process and nowhere in the piece does anyone quoted maintain that the Rays have more success than anyone else.
John Gregg - January 29, 2012
I didn't mean to respond to the article
but the comments. Sorry if i wasn’t clear with that.
behn - January 29, 2012
Dan Johnson?
RATW - January 29, 2012
McGee has had around one year of MLB play. Lets not pretend that we should write him off.
Dan Johnson wasn’t a prospect.
Reid Brignac is really the only major failure, but even he hasn’t played much.
mr. maniac - January 29, 2012
i wouldnt call him a "major failure" at all. He wasn't even really considered a top prospect after A-ball.
rglass44 - January 30, 2012
One of the things that I never understood is why teams feed their minor leaguers PB&J and random other shit food.
You would think part of helping them reach the majors is proper nutrition before & after games.
PriceMultiCyYoungs - January 29, 2012
healthy food is pricy
crap is cheap
Hayhurst covered some of the “diets” employed in the minors in his books
Jason Collette - January 29, 2012
But this is not necessarily true
Yeah, it’s HARDER to make an inexpensive meal that is good for you, so a lot of them will still go the cheap junk route. But it’s not impossible, and it is in the interest of the parent club to make the effort.
nomoredevil - January 29, 2012
Just compare
Grilled chicken meals to anything else at McDonald’s. A box of vanilla creme cookies to a thing of snackwell cookies of the same nature. Whole grain bread to regular bread.
Isn’t it up to the independent affiliates to take care of that while the big league club staffs them? I’m not sure exactly what the agreement is but Dirk’s portrayal of minor league & even spring training eating life was anything but appealing.
Jason Collette - January 29, 2012
If you're a professional ballplayer
Your first mistake was walking into mcdonalds. Also, Wanna save money on cookies? EAT FRUIT!!!
The idea that you have to be rich to eat right is a myth.
GomesSweetGomes - January 30, 2012
You really should read his books
3 guys sharing an apartment in AAA because none of them could afford rent & food on their own. Unless you’re a bonus baby, your monthly draw is pretty poor.
Jason Collette - January 30, 2012
that's the ideal situation eating-wise, make bulk healthy foods.
pudieron89 - January 30, 2012
also, I think the Garfoose is good enough with self-promotion without you advertising for him on DRB :)
(i’m kidding, i kinda wanna read one of the books but I’m terrible about finishing books)
pudieron89 - January 30, 2012
I'm normally terrible as well
but I finished the yet to be released one in 3 sittings and I have the 1st one on audio book and have been listening on my long business trips of late.
Jason Collette - January 30, 2012
Very true. You just need to learn some basic cooking techniques.
Peter Piontek - January 30, 2012
This
GomesSweetGomes - January 30, 2012
When I was a teacher
We were given $21 a day to eat with on any out of town trip – regardless of the city. We also never had hotels with cooking or refrigeration. Key was to find a Hampton Inn or a HIE so at least breakfast was covered and then bulk buy snack bars to get through lunch and try to have a decent dinner somewhere later.
Jason Collette - January 30, 2012
If you thought ahead you could buy a small crock pot and cook lots of things
very cheap and making things that you control. if you “want” to eat healthy on the cheap , it’s very easy to do.
Peter Piontek - January 30, 2012
last one, promise
more spring training tips http://dirkhayhurst.com/2012/01/tips-spring-training/
Jason Collette - January 30, 2012
I see his point but as a professional athlete he shouldn't be drinking soda with his meals
$120 per week is plenty to eat healthy and well.
Peter Piontek - January 30, 2012
I feed myself and my wife for around $100/week
It just takes careful planning. And no soda/gum/alcohol etc. That stuff is at its essence a waste of both money and calories.
About 33% of what I eat is fresh fruits and veggies
About 33% of what I eat is cooked veggies
About 33% of What I eat are cooked cereal grains
It takes planning, but its defintely not hurting my marathon training.
GomesSweetGomes - January 30, 2012
are you a vegetarian?
getting protein from beans and quinoia and such?
Peter Piontek - January 30, 2012
Most days, yes
Since I eat the way I do for health rather than morla reasons I’m not strict
GomesSweetGomes - January 30, 2012
*moral
GomesSweetGomes - January 30, 2012
Right on. It's a great way to eat on most days.
I’m a Chef by trade so eating healthy is really easy when you choose to do so.
Peter Piontek - January 30, 2012
But to answer your question
Quinoa, Peanut Butter, Almonds, Beans, as well as some dairy.
GomesSweetGomes - January 30, 2012
I literally refuse to eat a meal without some form of meat.
Hatfield - January 30, 2012
I used to be the same way
But its really hard to argue with the long term health benefits of cutting back regular meat consumption (cancer/heart disease/obesity/etc,)…especially in our culture where we add multiple layers of unhealthiness to a lot of our favorite meat dishes.
GomesSweetGomes - January 30, 2012
But as far as the Rays are concerned
Nothing wrong with telling their players to buy bulk chicken breast or whatever. You can still eat well on the cheap if you’re willing to put in the work no matter what your food of choice.
GomesSweetGomes - January 30, 2012
We eat a lot of fish/shrimp/scallops and chicken.
Red meat maybe once a week or so.
But when I eat a meal without a meat, I’m hungry again within an hour. Could just be that I’m a burly, lumberjack of a man.
Hatfield - January 30, 2012
no, that's not it.
pudieron89 - January 30, 2012
I wouldn't rule it out.
Hatfield - January 30, 2012
eat beans or quinoa.
rglass44 - January 30, 2012
True story.
We normally clock in around $80/week for the two of us. Lots of fresh veggies and fruit, lots of yogurt, lots of rice/beans/couscous/etc, and meat once-a-week-ish.
I’m sure athletes need to eat more and burn more calories than we do, but still….$140 seems quite generous. Even if you just have a microwave and a minifridge, I used to be able to support myself like that on around $50/week.
Steve Slowinski - January 30, 2012
We feed our family on $150/week
It’s really not that hard. The bigger problem is that most boys aren’t taught how to cook when they grow up.
nomoredevil - January 30, 2012
True
I was helping in the kitchen by 6th grade. I used the time between marriages to refine my cooking to the point dates would demand to see the takeout receipt because there was no way I could make food as good as I had served.
Jason Collette - January 30, 2012
That's awesome!
I do all the cooking in my house. My wife can barely boil water. She does the shopping and I do the cooking. Works out well.
John Gregg - January 30, 2012
...between marriages? what does this mean?
pudieron89 - January 30, 2012
.
Hatfield - January 30, 2012
The best 2 years of my life
Jason Collette - January 30, 2012
Example
Post Workout you could drink muscle milk at $2.50-$3.50 a serving, or you could eat lentils and pay like 25-30 cents per serving.
GomesSweetGomes - January 30, 2012
If you can extract even a small amount of additional performance value, or attract a slight amount of additional minor league talent
It’s well worth it
benderbrodriguez - January 30, 2012
I'd agree with this wholeheartedly
But life on long bus rides doesn’t lend itself to good eating
Jason Collette - January 30, 2012
For a forward thinking team
This could be a good avenue to exploit though.
GomesSweetGomes - January 30, 2012
Yeah, I don't think anyone is saying this isn't the way things are
But it really isn’t the way things have to be
nomoredevil - January 30, 2012
New market inefficiency
Make conditions amazing for minor leaguers-all prospects/internationals will want to sign here
benderbrodriguez - January 30, 2012
A new diet has been laid out for Fale and Bustin
sternfan1 - January 29, 2012
+1
benderbrodriguez - January 29, 2012
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